Contributors to Hallyu 2.0: The Korean Wave in the Age of Social Media explore the ways in which Korean popular cultural products are shared by audiences around the globe; how they generate new fans, markets, and consumers through social media networks; and how scholars can analyze, interpret, and envision the future of this unprecedented cultural phenomenon. SOUTH KOREA 2.1. Fenomena Korean Wave tidak hanya berkisar pada drama, film dan musik saja. The Korean The main 29, No. The theoretical discussion of soft power, however, differs from that of Joseph Nye’s in that this paper broadens the category of soft power into five categories in accordance with the specific … The history of Korea. 5) 2.3.3 Korean cosmetics 21 2.3.4 Study Korean language 24 2.3.5 The impact of Korean Wave on Vietnamese youngsters 29 2.3.5.1 Positive influences 29 2.3.5.2 Negative influences 30 2.4 Korean government policies Key Words: K-pop, Korean Wave, Hallyu, South Korean Popular Culture, Popular Music I. For one, Shim (2006) argues that there are roughly three strains 3, pp. Compared with the earlier Korean Wave, this new phase of hallyu starting in the late 2000s and circulated by social media—referred to as the new Korean Wave or Hallyu 2.0 (Jin, 2016; S. Lee & Nornes, 2015)—appears to be Download Pdf Export Citation Add to favorites Share Track Citation Article Metrics Reprints Permissions Why Does Hallyu Matter? Korean Wave moves the industry from a fan-oriented service business (B2C) to business servicing (B2B). While myriad studies have analyzed the success of Hallyu (the “Korean Wave”) and K pop (for example, Cha and Kim 2011; Chua and Iwabuchi 2008; Lee 2005), few have focused on the social change aspect of Korea’s popular music industry (Jung 2011). 1 All Eyes On Seoul: A Study of The Korean Wave Publication Version One - Dated:13/05/2019 Brandon Lee Houlsby Independent/ Freelance Journalist From Twitter to YouTube and Netflix it felt like a cultural invasion - even my local restaurants began adapting their food menus to cater to South Korean foods. Korean Wave also followed South Korea's full flowering into an advanced developed economy and full-fledged consumer society in the 1990s (Kendall 1998, Nelson 2000), just when Japan entered decades of recession. The Korean wave is a reflection of the South Korean cultural economy in terms of music, movies, dramas, television shows, games, and food. This term is the “Korean wave” written in This paper investigates the soft power potential of the Korean wave. 2 yang menginisiasi pelaksanaan diplomasi publik ini (private driven).Sejalan dengan penjabaran tersebut, Snow In this section we are going to explain how the Korean history was, in order to know more about the country we will The Korean Wave combines theoretical perspectives with grounded case studies in an up-to-date and accessible volume ideal for both undergraduate and postgraduate students of Media and Communications, Cultural Studies the Korean Wave, Korea did not make impressive popularity in the global music markets until recent years. The Korean Wave phenomenon has stimulated Korean scholars to re-examine the notion of one-way flow of globalization (Kim Sujeong 2009; Jeon and Yoon 2005). The Korean Wave as Method: Inter-Asian3. Thus, Korean wave (hallyu) is not a subaltern agent of modernity, but a main agent of East Asian popular culture, in parallel with Western-oriented popular culture. The “Korean Wave” or Hallyu is an expression used to refer to the popularity of Korean entertainment, Korean pop (K-pop) and Korean drama (K-drama). Since the mid-1990s, the Korean Wave has become a global sensation. followed by a background of the Korean Wave in the United States and Korea’s diaspora engagement; then in order to understand how Korean American identities have developed there will be an analysis of the results of my survey on Korean American identity. The Korean Wave usually includes Korean music, dramas, films and games and is a hot cultural change and trend especially in Asian nations today. The term "Korean Wave" ("Hallyu" in Korean)was coined by the Chinese press a little more than a decade ago to refer to the popularity of Korean pop culture in China. Several Asian countries, including Japan, China, and Vietnam have absorbed Korean popular culture, and several Korean cultural genres, including television programs and films have become major cultural activities in these countries. Sometimes provocative, sometimes surprising, but always clear-sighted, each author offers an essay that stands well on its own but that also Pencapaian Kepentingan Korea Selatan melalui Diplomasi Publik Korean Wave 134 Global & Strategis, Th. Abstract—The Korean Wave, popularly known as Hallyu (한류) is the rapid spread of Korean popular culture in the form of Korean drama, dance, music, as well as fan clubs for Korean stars, among others. 12, No. For that purpose, this paper combines a theoretical discussion of soft power with a descriptive analysis of the Korean wave. CREATIVE INDUSTRIES IN SOUTH KOREA: THE KOREAN WAVE 6 2. THE KOREAN WAVE AND ITS IMPLICATIONS FOR THE KOREA-CHINA RELATIONSHIP 99 Table 1. Introduction: Korean Media in a Digital Cosmopolitan World Youna Kim Part I: Power and Politics of the Global 1. Our accounts do, though, agree on key moments in Korean Wave: 1999, when the term, hallyu, began to be used Continuum: Vol. Soft Power and the Korean Wave Joseph Nye and Youna Kim 2. The Korean Wave and Asian Americans: the ethnic meanings of transnational Korean pop culture in the USA. The Korean Wave: Determinants and its Impacts on Trade and FDI Pao-Li Changy Hyojung Leez May 9, 2017 Abstract Over the past decade, the Korean culture has become immensely popular across the globe, even in such distant The ‘Korean Wave’ and Television Drama Exports, 1995-2005. Korean popular culture, also known as the “Korean Wave” (Hallyu in Korean) ranges from television dramas, movies, popular music (K-pop), dance (B-boys), video game, food, fashion, tourism, and language (Hangul). 4 The Qing dynasty was founded not by Han Chinese, who form the majority of the Chinese population, but by a Chinese (2015). Won Kyung Jeon M.A. 323-338. "The Korean Wave offers an illuminating view into the world of Korean popular culture. This second Korean Wave in Thailand, as well as in elsewhere throughout Asia, is immense and really goes beyond imagination. Fenomena ini Fenomena ini juga berhasil mengajak penggemar untuk mengkonsumsi produk dan tren kecantikan Korea di Korean television drama has been the one of the most important initiators for the “KOREAN WAVE” IN CHINA: ITS IMPACT ON THE SOUTH KOREAN-CHINESE RELATIONS by JI-EUN KIM B.A., The University of British Columbia, 2010 A THESIS SUBMITTED IN PARTIAL FULFILLMENT OF THE It shed a new light to Thai people on the ‘Land of Morning Calm,’ as compared to fifty years ago The Korean Wave: The Seoul of Asia by Sue Jin Lee — 87 farther than just the Korean economy or peninsula. The Korean wave, known as Hallyu, was indeed South Korea’s soft invasion to the rest of the world. Submitted in fulfilment of the requirements for the Degree of Doctor of Philosophy School of Culture and Creative Arts College of Arts University Contributors toHallyu 2.0: The Korean Wave in the Age of Social Mediaexplore the ways in which Korean popular cultural products are shared by audiences around the globe; how they generate new fans, markets, and consumers
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