Born in Nice, Olivier Creed is the sixth generation of master perfumers bearing his last name, and thus the sixth Creed to be at the head of the legendary perfume house. "You know, a lot of those old classics, like Old Spice, were really very good. "The thing about ambergris," he adds, "is that, like any other raw material, you have to assess the quality. Obviously it's nice when people appreciate what you do. Accumulating material possessions, Creed insists, has no interest for him. "Without seeking to liken myself to a genius like Picasso," he tells me, "it's true that, as with the visual arts, when the moment of inspiration comes, you have to seize it, there and then. The only difference with smell is that you could be – for marketing reasons – exposed to the equivalent of ZZ Top without knowing it. "It was washed up in Morecambe. Olivier Creed. ", "Not me," says Olivier Creed, who points out that ambergris (sparingly used in the world's finest scents) while it might, at a stretch, be described as sperm-whale vomit, technically consists mainly of regurgitated squid beaks. Acqua Fiorentina 1 . Creed claims that Tabarome "was commissioned by a legendary British statesman who loved fine brandy and highest quality cigars" but this is without historical confirmation.. Also, Creed's Vetiver is marketed to have been created for "one of America's leading families, a political dynasty now known worldwide for its energy, vigor, and impeccable style". ", "Part of the perception of your company as elitist," I suggest, "derives from the fact that your products are available in only a handful of outlets." It cheapens it because of my mental association. To own every one of them would be like trying to buy and love all the albums ever released by Warner Brothers. Turin is less effusive about Creed, and goes so far as to suggest that Olivier might have been on the sauce when he devised his Virgin Island Water. In 2010 breidde Olivier Creed, eigenaar van de zesde generatie en meesterparfumeur, zich uit naar de Amerikaanse markt. Asked how the player was, his captain – emerging from a visit to his colleague in intensive care – said: "Not very well. (I always knew those long evenings spent in the harbour bars of Marseille would come in handy one day. You can see why Winston Churchill, say, would have chosen Tabarome, with its heavy, intoxicating notes of tobacco, and probably wouldn't have been smelt dead in David Bowie's Silver Mountain Water. Before I discovered it, I'd never had strange women coming up to me in the street, saying, 'You smell good. Three years later, in Lille, we were doing as much business as Guerlain. Love in White is gecreëerd door Olivier Creed de 6de generatie en Erwin Creed de 7de generatie. Creed Aventus werd in 2010 ontwikkeld door Olivier Creed, die de aromatische geur creëerde voor de mannen die door de dames worden vereerd. I mention one of his greatest recent creations, Acqua Fiorentina. Think of another famous perfume house; for the sake of argument, Guerlain. Olivier is personally responsible for most of Creed's most popular modern fragrances, from Green Irish Tweed to Silver Mountain Water. In an industry with an unrivalled reputation for vacuous hype, the House of Creed has thrived on a different strategy: being, and remaining, magnificent. ", "At the beginning," Creed says, "the two smell pretty well identical. ", "My journalist friends in Paris tell me you are not generally regarded as a socialite. "They don't," he says. "I have a small laboratory close to my bedroom. I knew that I was there.". Creed is a Paris-based perfume house that can trace an unbroken line of perfumers, father to son, down seven generations. ("Spring Flower", created for Audrey Hepburn, is worn by Julia Roberts and Gwyneth Paltrow. Creed 1760. Yet the power of Creed, I suggest, is not so much in its effect on others, as its impact on the wearer. Het jaar 1760 vormt het beginpunt van een lange familietraditie die nog steeds levend wordt gehouden door meesterparfumeur Olivier Creed. ", I had an email, I tell Creed, while I was researching this piece, from an extremely well-known singer; not somebody I had imagined would have the slightest interest in perfume. Creed Royal Water is een bijzondere creatie die voor zowel mannen als vrouwen geschikt is. Samen met zijn zoon Erwin selecteert hij 's werelds beste grondstoffen voor zijn Creed parfum en stelt daarmee, zoals de traditie het voorschrijft, de fijnste geuren van de hoogste kwaliteit samen. I was single for a long time, until I met my second wife Fabienne, who is the mother of my son Erwin and daughter Olivia. ", "I think that's a useful analogy," the American academic told me. ), "I saw it on the news," I continue. ", They do share a quality, Creed tells me, and it relates to the nature of the base materials. Preparing a fragrance really is rather like cooking; you wouldn't put truffles on everything, just for the sake of it.". A friend of a friend, he turned out (though Parisian) to be arrogant, opinionated and rude. I think – if I can say this without sounding immodest – that it is a really good fragrance. I remember they said it was worth £100,000. Olivier is only the sixth man to run the business, now based in Paris, since it was established by his ancestor James. People buy Creed fragrances because they love them.". Buy Creed perfume and aftershave for men and women online at the official UK store. I ask Creed whether he has any personal experience of his products having a psychological effect. "My work is my life's passion. When it comes to tradition, luxury, and longevity, Creed perfume is in a class by itself. Men heeft vele soorten bloemen gebruikt waardoor het ee It may be because of this upbringing, which led me to think of perfume as either an incitement to GBH or a beverage, that I can remember exactly where I was when I first met someone wearing Creed. Een "I have definitely noticed that effect in my own driving, depending on whether I want to relax, or I feel like partying and crank the music up a bit. Olivier is personally responsible for most of Creed's most popular modern fragrances, from Green Irish Tweed to Silver Mountain Water. ", Agar wood can cost €24,000 a kilo, iris €8,000 and Bulgarian roses €5,000. "I'd mentioned that I was going to meet you, and what he wrote to me was this: 'I imagine Olivier Creed to be a crashing snob of the first degree. 2000 Fleurs vrouwelijk 2001. Het is toen opgericht in Londen. "I think that putting on a perfume like Creed," I suggested to Gilbert, "can alter your mood in the same way that you might drive differently, depending on whether you're listening to some dismal Bach fugue, or to ZZ Top. The American Avery Gilbert, a sensory psychologist trained in neuroscience, wrote an excellent book called What the Nose Knows in 2008; a fascinating social history of scent. He will offer this service to only half-a-dozen individuals a year. I found a rare and extraordinary sandalwood at Mysore, in India. "Are there any more recent clients you'd like to mention?". Buy premium Creed products from the trusted brand established in 1760! Not you, by any chance? I find myself momentarily disoriented at this point, I think because I'm asking the question in French, and for some reason it occurs to me to wonder whether there is a phrase book, anywhere in the world, that might include this sentence. His daughter is the company’s designer and his son helps in developing the scents. You have to be allowed to follow your instinct. It does happen, he admits, looking cagey. Sixth scents: Olivier Creed, the world's most elegant perfumier. One small glass of vintage Lafite every evening," he adds, "is much more pleasurable than three pints of house red." But where perfume has been concerned, Olivier Creed's tenure has been the most glorious and inventive in the history of the company. *Valid on any domestic US ground shipments. Olivier Creed was born in Nice, close to French perfume's spiritual home in the town of Grasse. Founded in 1760 as a London tailoring establishment providing scented gloves, commissioned fragrances, and tailored clothing to the English court, the House of Creed is the world’s only private luxury fragrance company. "The olfactory sense is tied to early memory, which you may find comforting and supportive. He abandoned his easel in his early twenties, however, and joined the family firm. Creed Parfum heeft dan ook een rijke geschiedenis vanaf 1760 waarbij het merk als familiebedrijf is opgericht. Now it's more than a million." Brands; Parfumo is the place for all fragrance enthusiasts. The owner loved our products. In my case, with fragrance, as with painting, what attracted me was the idea of creating something exciting and innovative. Wearing colognes or aftershaves (with the exception of an elite few whose names suggested the wearer relished the manlier forms of hand-to-hand combat – Hai Karate, Cossack, Brut, etc) was not something even the maddest would contemplate. Creed is een klassiek Parfumhuis. Hij liet zich inspireren door het dramatische leven van Napoleon. Some ancient Creed fragrances, such as Royal English Leather, have survived largely unchanged, though very many of the current range, like the intoxicatingly splendid Royal Water (one of the Millésimes – extra fine, highly concentrated products) are Olivier's own inventions. Olivier Creed had … Things are better as they are. That was in 1879. But of all the accessories it was wiser not to own at school in Manchester in the 1970s, perfume was easily the most dangerous. But we aren't 10 times as expensive as them, or anything like it. Aventus 4 . Is it insane, I asked Donovan, to believe that you can feel more energised and readier to face the world if you are inhaling the tangerine and grapefruit notes of Creed's Zeste Mandarine Pamplemousse? I'm not a sunbather, if you know what I mean. Aventus Cologne mannelijk 2018. I knew straight away that I had got it. ", I suspect that one reason Olivier Creed is reluctant to boast about his stellar client list is that the great majority of people don't buy his products because they are fashionable. It is especially problematic when it is featured in a luxury perfume. Inmiddels bestaat Creed parfum uit een palet van uiteenlopende geuren waarbij voor iedereen een geschikte parfum in het assortiment is. ", In the area where I grew up, I tell Creed, betraying an interest in any aspect of your appearance – hair, clothes, or personal hygiene – was regarded as a sign of probable deviance. (The average retail price for a bottle is £145.) Easy to say, you might argue, when your main concerns in life are cocking an ear for the dinner bell, and combing the mane of your dressage horses. Olivier Creed. Founded in London in 1760 by James Henry Creed, The House of Creed was responsible for supplying the … ", "Well there again, Agua Brava was very well balanced and carefully produced. It was sharp, arresting, exotic and – like most of Creed's products – once encountered, never forgotten. Have you offended him in some way? OK, so we are talking about a northern [industrial] French city with a population of 300,000 or so. We could make a lower-grade version, as certain car manufacturers have done, by compromising and using synthetic products. Start your Independent Premium subscription today. At this point he becomes positively bashful. Bekijk het ruime aanbod van Creed parfum en maak je keuze uit een frisse, bloemige of kruidige geur. Of Black, by Bulgari: "A friend used to say that one type of carnaroli rice seemed to understand his intentions… I can now extend this to perfume… Black [can] strike you as a battle hymn for Amazons, emerald-green plush fit for Napoleon's box at the Opera, or plain sweet and smiling.". ", "Well, if you're lucky as a family, what you get is different. His aftershave was another matter. Samen met zijn zoon Erwin selecteert hij 's werelds beste grondstoffen voor zijn Creed parfum en stelt daarmee, zoals de traditie het voorschrijft, de fijnste geuren van de hoogste kwaliteit samen. Want to bookmark your favourite articles and stories to read or reference later? Olivier Creed en zijn zoon Erwin Creed zijn nu de twee parfumeurs. Creed Virgin Island Water 120ml is eenheerlijk fris, fruitig Eau de Parfum. Creed fragrances are cheap, frankly." That is the one single thing that has driven me in my life. I've noticed something curious about the Creed range, I tell him. Marlene Dietrich, Cary Grant en Frank Sinatra droegen parfums van Creed, Robert Redford, Madonna en David Bowie. It isn't, as you suggest, a luxury product, but you know, naming no names, these days there are some really dreadful fragrances marketed at ridiculous prices, by elitist manufacturers. De Parfumeur achter dit parfum is Olivier Creed … Over the centuries, the Creed family has produced over 200 perfumes all testifying to a unique creative spirit that has been passed, together with a keen inherited nose, from father to son through seven generations. Creed parfum staat bekend om de hoge kwaliteit en uitstekende levensduur. De kunst van parfum maken wordt doorgegeven van zoon op zoon en Creed voorziet koningshuizen door heel Europa van parfum. Olivier Creed behoort in de derde generatie en is de bedenker van de meest populaire Creed geuren van deze tijd. ", "No, because I have never wanted to be one, and I have never pursued wealth for its own sake. The nose behind this fragrance is Olivier Creed. My bergamot comes from Calabria. You can see it in art – and again I am not seeking to equate myself with them – with Bruegel the elder and his son. I went in to the Soleil d'Or, which was regarded as the leading perfume shop in town. I try to do it the best I can.". Something like Olivier Creed's Virgin Island Water (lime, coconut, ginger, sugar cane, rum and jasmine) literally takes you somewhere else; you could say he has bottled the smell of the Caribbean.". Creed the world: Since Olivier Creed became master perfumer at his family firm in 1975, the company has gone from selling 1,200 bottles a year to more than a million, Sixth scents: Olivier Creed, the world's most elegant perfumier, explains his art, {{#verifyErrors}} {{message}} {{/verifyErrors}} {{^verifyErrors}} {{message}} {{/verifyErrors}}. White Amber by Creed is part of the Les Royales Exclusives Collection and is an exquisite, priceless and elegant perfume to delight wearers during the evening or occasional events. I'm not sure what that would be? Dit is de heerlijke lichaamsolie van love in white van Creed. vrouwelijk 2009. Merken; nieuwe; populariteit; voor dames; voor heren; Creed . Parfumo knows 33 perfumes created by Olivier Creed. It's like the painting that is never finished. Paradoxically perhaps, because – despite being an only son – he indicated, as a young man, that he would prefer to develop his talent for painting, and pursued that interest at the prestigious École des Beaux-Arts in Paris. Top note is Bergamot; middle note is Lavender; base notes are Sandalwood, Cedar, Vetiver and Ambergris. "Prince Louis Napoleon," he tells me, "was wearing a uniform designed by Creed when he had the misfortune to die in a field in South Africa, perforated by Zulu spears." And then – this may sound odd to you – I woke up one morning with the absolute certainty that what it needed was a note of Alpine wood. But that will never, ever stop me wearing his Green Irish Tweed. Love in White is gecreëerd door Olivier Creed de 6de generatie en Erwin Creed de 7de generatie. Find your bookmarks in your Independent Premium section, under my profile, "You know that colossal slab of whale vomit someone found the other day?" "And perhaps people who are slightly… different. "Richard Cromwell, son of Oliver, comes to mind; we could debate the case of Mark Thatcher. There are notes of plum … underlying notes of wood… a little cedar, bergamot, iris. Creed is en blijft een familiebedrijf en wordt momenteel beheerd door Olivier Creed en zijn zoon Erwin Creed als een gemeenschappelijke onderneming. In 1970, Olivier Creed made the very first Creed fragrance available to the public but, the Creed perfumes legacy traces all the way back to the 1700’s. Een exotische combinatie van kokos, Jamaicaanse limoen, witte bergamot en Siciliaanse mandarijn met kruidige noten, ylang ylang en jasmijn uit India. Creed Vanisia Millesime Eau De Parfum Spray. De kwaliteitsgeuren van Creed worden nog steeds via … Creed Perfumes. A large number of my passengers have remarked on it. Free delivery and 2 complimentary samples with every order. "Like dressage. If it has been in the sea a long time, and drifted through oil, for example, it can be absolutely disgusting.". Effortlessly at ease in his immaculate tailoring, Olivier Creed – to borrow an image once used by the writer Hugh McIlvanney in another context – looks like a man who, were he to have stood next to Beau Brummell, would have caused strangers to approach, offering to straighten Mr Brummell's tie. My favourite iris is from Florence. "That is very hard for me to say, because I never wear fragrance. (Time being short, I don't have the opportunity to contest that. But he smells gorgeous."). In London, he always stays in the same suite at Claridge's. ), "Can you get Creed in – I don't know – Newcastle?" Olivier Creed Perfumes Amalfi Flowers Aventus 10th Anniversary Baie de Genievre Chevrefeuille Feuille Verte Floralie Jardin d’Amalfi Royal Delight White Amber Windsor I mean…" k. He removes a display handkerchief from his breast pocket and hands it to me to smell. Het merk Creed heeft 78 parfums in onze database. Olivier Creed was born in Nice, close to French perfume's spiritual home in the town of Grasse. ", "I think the first real foreign aftershave I remember was Agua Brava, from Puig of Barcelona. "Why not sell more widely? But leave the essence on your skin for 10 minutes. I'm single now, but I live with my partner, Brigitte, who loves the same kind of things I do." I've never met him. Het is een zachte frisse geur. Shop Creed perfume, fragrance & cologne online from our official online store. "If I aimed for the same profit margins as some of the famous fragrance houses, who pay a tenth of what we do for raw materials, we would have to charge 10 times the price they do.
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